Do you know your current Net Promotor Score (NPS)?  Do you know that leading firms change ordinary customers into promoters that drive profitable growth?  While the NPS seems simple enough – most organizations don’t!  Most companies are still using ineffective customer satisfaction surveys to provide critical customer feedback.  The question is a simple one…..Would you recommend your company  to a friend?  As a CEO, NPS allows you to measure customer relationships continuously.  Our CED What Counts List and NPS Score  provides insight into what is important in creating sustainable growth and generating  good profits.