Do you know your current Net Promotor Score (NPS)? Do you know that leading firms change ordinary customers into promoters that drive profitable growth? While the NPS seems simple enough – most organizations don’t! Most companies are still using ineffective customer satisfaction surveys to provide critical customer feedback. The question is a simple one…..Would you recommend your company to a friend? As a CEO, NPS allows you to measure customer relationships continuously. Our CED What Counts List and NPS Score provides insight into what is important in creating sustainable growth and generating good profits.